The Sustainable Development Goals (SDGs) were created by the United Nations to focus the time, energy and attention of organizations around the world on 17 key issues. World Tree seeks to impact 7 of these SDGs.
Paul Hawken, a leader in the environmental movement, points out that human beings have successfully monetized the destruction of mother earth. It’s time to reverse that trend. We are part of a movement, conscious capitalism, which believes that financial incentives can be used as a powerful force for good. Focus on profits alone will not create the kind of world envisioned by the United Nations. Yet, when profits are aligned with right action, regeneration and collaboration, we can make a real impact.